Case study · Built and run by our team
A mobile-first member booking app, a landing site and Leadcockpit, a small custom CRM that replaced an expensive platform, built and run by the Xaden team.
The context
A vacation club sells memberships, then has to deliver on them. Members expect to find and book travel easily, and the sales team needs to know who to call next.
Members had no simple way to search and book on their phones. On the sales side, years of past customers sat in an expensive CRM that showed a long list but never said who was worth calling today. We built both sides.
The challenge
Let members search hotels and pay in one flow on a phone, with an app that installs like a native one.
Show member pricing in a way members can check on their own instead of asking staff.
Move years of customer history out of an expensive CRM without losing the original data.
Turn a long customer list into a short daily queue: who to call today, who to revive, what to clean up.
The solution
Delivered functionality and implementation boundaries.
01
A mobile-first app where members search hotels through a travel supplier API and pay by card through Stripe in one flow. It installs on a phone like a native app, and errors are reported to an alerting tool so problems are found before members report them.
02
A separate site explains the membership and shows public member deals. It is its own small application, so the booking app and the marketing site can change independently.
03
A single-user CRM on its own database that imported the whole old customer list. Every past customer is scored on simple signals from their history, and the daily queues are Today, Revive and Clean up. The scoring rules can be changed and re-run at any time.
04
The full original export is kept next to each contact, so a record can be re-processed later without asking for a fresh export from the old platform.
Core functionality
Technical implementation
Three separate applications, each doing one job. The booking app talks to the supplier API and Stripe and reports errors to an alerting tool. The landing site explains the membership. Leadcockpit is a small web app on its own database, with the full original export kept alongside each contact so records can be re-processed without a fresh export.
Next.js · TypeScript · PostgreSQL · Drizzle · Prisma · Stripe · Sentry · Railway
Business impact
travel and hospitality
AI agent and embeddable booking platform
Built and run by our team
Let an agency offer live hotel availability on its own website, in its own colours, without hiring a developer.
Next.js · TypeScript · PostgreSQL · Prisma
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home services
Configurable CRM platform
Support six different service contexts within one configurable CRM product.
Representative stack: React · Node.js · PostgreSQL
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